Curriculum Aspects

Courses/ Programmes offered

Name of the Programme

Level Duration


Master of Business

Administration (MBA)



Post Graduate



2 years Full Time

Post Graduate Diploma

in Management

Doctor of Philosophy Ph.D
BBA Under Graduate 3 years Full Time 60

   Note: All the Programmes are AICTE/UGC approved

The institute is offering two years full time Master of Business Administration (MBA) programme as its flagship academic activity since its inception in the year 2006. It started a highly sector-oriented Post Graduate Diploma in Management (PGDM) during the year 2010. In addition, the institute launched the doctoral programme leading to the award of Ph.D. degree by CHARUSAT. In the year 2014, the institute launched BBA programme.

MBA& PGDM Programme 

MBA&PGDM are designed as full time programmes (2 years, 4 semesters) with the objective of moulding and transforming young graduate students for value driven, competent and committed professional roles.

Presently Master of Business Administration Programme has an intake of 120 students.Presently Post Graduate Diploma in Management Programme has an intake of 60 students.

The institute is offering the nine areas of concentration / specialisation for the MBA and PGDM students. The institute has designed curriculum for the MBA& PGDM Programmes, keeping in view the continuously emerging requirements of industry. Students have a variety of electives to choose from, and given experiential learning through simulation exercises, summer projects, participation in consultancy, market survey, event management meets, seminars, personality development activities, leadership camps etc.

The institute is offering specialisation for the MBA and PGDM student in following areas:

  • Marketing Management
  • Finance Management
  • Human Resource Management
  • Information Technology
  • Health Care Management
  • Project and Infrastructure Management
  • Family Business and Entrepreneurship Management
  • Tourism and Hospitality
  • Journalism and Mass Communication
  • Business Analytics
  • Project Management
  • Event Management
  • Agribusiness Management

BBA Programme

Institute has launched BBA programme in the year 2014 with the objectives of:

  • Providing basic foundation courses for a bright career in Management.
  • In addition to Management courses, focus will be on overall development of students, right after 12th Standard, like,
  • Acquiring Communication Skills, Soft Skills, Business Etiquettes, etc.
  • Enabling Students to Solve Case Studies, Problem Solving Techniques by imparting contemporary knowledge.
  • To groom and nurture students so as to equip them to work in semi-advanced or advanced level managerial positions.

Currently, BBA Programme has an intake of 60 students.

BBA Programme – Salient Features

  • The programme is structured into six semesters, consisting of classroom contact-based work and Organisation Attachment Programme.
  • The programme is of 150 credits, based on a semester pattern.
  • The institute offers courses of specialization in the following functional areas ofManagement and sectoral streams:
Specialization Streams Sectoral Electives


·         Marketing Management

·         Finance

·         Human  Resource Management

·         Information Technology

·         Tourism and Hospitality

Doctoral Programme

The institute launched the Doctor of Philosophy (Ph.D) programme in the year 2010. The University offers facilities to do research leading to the degree of Doctor of Philosophy (Ph. D.) in the various Faculties and interdisciplinary areas. Admission is done through CHARUSAT Doctoral Entrance Test (CDET). The complete research programme will be of minimum 3 years duration for fulltime and 4 years for part time. The maximum period allowed for Research Scholars to complete the programme is 7 years.

Humanities and Social Sciences (HSS)

Department of Humanities and Social Sciences was established under Faculty of Management Studies (FMS) with an objective of providing holistic exposure to the students. The innovative courses offered by the department are as under:

  • Liberal Arts ( 10 Courses)
  • English Language & Literature
  • Values and Ethics
  • Philosophy
  • Communication Skills
  • Creativity, Innovation & Problem Solving
  • Critical Thinking& Logic
  • Professional Communication
  • Contributor Personality Development
  • Society, Governance & International Studies
  • Academic Writing
  • Academic Speaking
  • Advance Critical Thinking & Logic


Case study method forms the essence of teaching-learning process and focuses creativity and critical thinking among the students for effective decision making. Class interaction among the participants during case studies, Assignments, projects, and presentations improve their group dynamics. Learning through Industry exposure (Organization Attachment Segment/ Summer Internship programmes/Industrial visits is one the most unique features of the Institute.